Posted by  Patti Kresner   in       4 months ago     162 Views     Comments Off on adidas Running Launches ‘RUN THE GAME’ Campaign Featuring The AlphaBOUNCE Beyond  

  • adidas launches a design update of AlphaBOUNCE
    • The AlphaBOUNCE Beyond targets athletes who are not runners, but instead use running as part of their wider training plan, helping them to be the best at their game
    • The ’RUN THE GAME’ campaign features a series of US athletes including football stars Florencia Galarza and Landon Collins and basketball player Damian Lillard

EASTPAK / PADDED PAK'R® MIX STRIPE EK62035M,,VANS / WMNS TROPICAL LOCK UP S/S GREY HEATHER VA31TWGRH,VANS / OLD SKOOL II BP BLACK VONIBLK,,VANS / KENDRA CANOODLES MOD EYE VA3469M8Y,2017 Nike Clothing Store Men's Jordan Illusion White/Grey Mist/White Shoes Canada MDS130419,.ROXY / GARY ZH HEAVENLY PINK ERJFT03349-MCD0,Men's Nike Free RN Flyknit 2017 Running Shoes (Black/White),.

Men's Nike Pro Cool Heather Compression Tights (Black),DC / KIDS STAR PH BLACK / WHITE EDBSF03038-XKKW,Men's NUNN BUSH Carter Shoes (BROWN),,Men's O,Men's RBX Printed Novelty Mesh Fitted Short-Sleeve Tee (BLACK/GRAPHITE-BLK),,VANS / WMNS MOD EYE RAGLAN BLACK VA3464BLK,Men's REEBOK WORK Heckler Shoes Wide (BLACK),,Men's RUGGED TRAILS V-Neck Solid Short Sleeve Tee (DENIM HTR),.

Herzogenaurach, January 16th, 2018 – As part of its new ‘RUN THE GAME’ campaign, adidas has launched the AlphaBOUNCE Beyond – a shoe designed to celebrate athletes who use running as a tool to dominate their sport. ‘RUN THE GAME’ reflects the intersection of sport and culture, allowing players to remain in the zone throughout their training programme no matter the location, be it on the track, in the training room, hallway or streets. Through incorporating design elements into the shoe such as engineered mesh and a BOUNCE midsole, athletes are empowered to use running within their training to obtain their competitive edge, giving them the power to ‘RUN THE GAME’. To represent this, a series of personalised artworks, starring US sports stars Landon Collins, Damian Lillard and Florencia Galarza, have been created to demonstrate the importance of running within their specific training programmes, making them the dominant players on the field and court.

Men's SKECHERS Diameter ,VANS / WMNS ALFA ZH HEATHER GREY / DITSY BLOOMS VA3ALYO2G,,Men's SKIDBUSTER 5072 Slip-Resistant Slip-On Shoes Medium Width (BLACK),Men's TIMBERLAND Newport Bay 2-Eye Boat Shoes Olive (OLIVE),.Men's Under Armour Assert 6 Running Shoes (Steel/White),VANS / KIDS CHAPMAN STRIPE (SUEDE/CANVAS) BLACK / WHITE VA349SIJU,Men's Under Armour Mercenary VIII Slides (White/Black),.

NIKE 806(39-44)-0040

Men's Under Armour Release Golf Polo (Blue Marker),,SUPRA / KIDS VAIDER CNVS BLACK / GUM 58208-055-M,Men's VANS Guys' Dual Palm Photo Fill Tee (WHITE),,Men's Woolrich Boysen Half Zip Sweater (Black),Nike Free46-0015,.GARAGE / KIDS JK442 BLACK / BLUE JK442,Nike Free46-0107,.

The silhouette is aimed at athletes who do not identify themselves as runners, but instead use running as a training tool for their journey to become the best in their game. The AlphaBOUNCE Beyond is a running shoe which gives them a competitive edge, allowing them to play the game at their pace, control its tempo and dominate the game. The two new colourways integrate a mixture of black, white and grey shades which highlight specific areas of the silhouette that were impacted by stress during the testing process.

Nike Free44-1113,GARAGE / KIDS JK447 CLEAR / RED JK447,Jordans 11-0186,,MAN Max 2017-0095,Air Force LOW-0431,,HAND SPINNER / 3D GOLD / RED,Jordans 13-0226,,Nike Free44-1101,.

Nike Free45-0318

Jordans KID 11C-3y-0354,HAND SPINNER / PRINT UK,Man Max 90-1159,Man Max TP-0076,,Nike Free45-0920,,HAND SPINNER / BASIC PINK,Jordans 6-0192,Jordans 31-0102,.



Basketball OTHER-0019